MCDONALDS DOUBLE BIG MAC FIVE SERIES
To celebrate the Big Mac’s lasting popularity, McDonald’s is launching a series of collectible MacCoins. The Economist magazine has even used the price of the Big Mac to measure the purchasing power of different international currencies. The Big Mac then grew to become an international food star. When he changed to a bigger bun - topped with sesame seeds – sales of the sandwich increased by more than 12 percent.Īfter similar results at other stores, McDonald’s decided to add the Big Mac to all its restaurants in 1968. For that reason, Delligati said, it did not sell well at first. The company required him to use the same bun that other McDonald’s burgers were made with. McDonald’s finally agreed to let Delligati sell the sandwich at one of his McDonald’s restaurants. 21, 2008 file photo Big Mac creator Jim Delligatti, right, poses with a Big Mac birthday cake and Ronald McDonald at his 90th birthday party in Canonsburg, Pa. “But you couldn’t do anything unless they gave you permission.” “I felt that we needed a big sandwich,” he said. In a 2007 interview with Reuters, he said it took a long time to persuade McDonald’s that the Big Mac was a good idea. He urged the company to let him sell the special hamburger at all the restaurants that he ran.ĭelligatti died in 2016 at the age of 98. The Big Mac was invented in 1967 by Jim Delligatti, the local operator of several McDonald’s in the American state of Pennsylvania. The Big Mac generally contains the same ingredients in McDonald’s restaurants around the world. Two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. It is also made with special sauce and toppings.Īs part of a memorable advertising campaign in the 1970s, the Big Mac’s ingredients were sung to music to help keep them in people’s minds. It is known for being bigger than a usual hamburger, with two pieces of meat separated by an extra piece of bread in the middle. The Big Mac has been one of the most popular and best-selling items in the company’s history. McDonald’s is celebrating the 50th anniversary of its world famous Big Mac.
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